This year at #PLBW18, the PFDC welcomed a mix of established and contemporary designers within an enlarged scope of the bridal platform introduced last year, following two distinct set of shows.
The first day of #PLBW18 was opened by a grouped bridal showcase featuring Nomi Ansari, Hussain Rehar and Rema & Shehrbano, followed by solo bridal shows featuring Saira*Shakira and Ali Xeeshan Theater Studio as summarized below. Make-up for Day-1 of PFDC L’Oréal Paris Bridal Week 2018 was done by the creative team at N-Pro for womenswear and N-Gents for menswear.
In continuation of the #BeautyMeetsFashion platform each season, L’Oréal Paris will also redefine both bridal makeup and hair trends for the season using L’Oréal Paris Makeup and Hair Care products. The participating bridal week hair and make-up styling team for PLBW 2018 is N-Pro/NGENTs.
The PFDC is proud to continue their partnership with L’Oréal Paris as their title sponsor while introducing Samsung as their official technology partner, J. as the official fragrance partner, Borjan as the official footwear partner, Aquafina as the official beverage partner, Lays as the official snacking partner, Careem as the official transport partner along with Engine as an associate sponsor.
PFDC L’Oréal Paris Bridal Week [#PLBW18] is being directed by Sadia Siddiqui with show production by Production 021, Event Architecture by Production 021 and Restart, N-Pro/NGENTs as official hair and makeup stylists, Kamiar Rokni from The House of Kamiar Rokni as the official spokesperson for the PFDC, digital support by Red Communications, photography by Faisal Farooqui and the team at Dragonfly, live-stream by AI Solutions, CityFM89 and Radio1 FM91 as the official Radio Partners, Hum TV as the official TV Media partner and security by PEL with media management by Lotus Client Management & Public Relations.
